Rachael Alvine is a Utah-based freelance writer, editor and music and entertainment blogger, who covers live concerts, music festivals and indie/industry album releases from artists throughout the US and parts of Mexico. Rachael dedicates much of her time and energy to the indie record label where she is the director of publicity and advertising, content editor for the label’s website, press writer and senior A&R rep.
Always analyzing trends in the music industry and seeking out those paradigm shifting bands that will lead the next wave of popular music, Rachael writes her music industry blog, THE UNLIMITED, with real passion for music, artists and the individual messages they are sharing with the world, through their songs.
Rachael also coordinates major music events (such as during the Sundance Film Festival) and works closely with artists in helping them find their niche in the music and entertainment industry.
A lifelong music fan, Rachael spends many nights exploring the local music scene in Salt Lake City and the surrounding urban areas in the region, and is always contemplating new ways of bringing relevant, reliable, creative information to music fans who truly appreciate learning about new artists and passionately search for new music.
A lifelong music fan, Rachael spends many nights exploring the local music scene in Salt Lake City and the surrounding urban areas in the region, and is always contemplating new ways of bringing relevant, reliable, creative information to music fans who truly appreciate learning about new artists and passionately search for new music.
Genres: Alternative, Americana (Roots), Blues, Classic Rock, Club, Electric Rock, Folk, Folk Rock, Hard Rock, Indie, Reggae, Rock, Singer/Songwriter, Underground Hip Hop
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